How would you like to attend a business development seminar over a weekend at RawHyde with an energetic group of business leaders that all share a common interest in Adventure Motorcycling?
If that piques your interest, let me introduce the RawHyde Leadership Institute, a new program from RawHyde that launches in January of 2021. The basic idea is to gather like-minded business leaders, spend time working together to share ideas on how to grow our businesses, and have a bit of fun riding ADV motorcycles. Admittedly when you look at RawHyde as a company, this concept might seem to fall outside of our wheelhouse. Yet it's not as far-fetched as one might think, and here’s why. Consider the demographic of the average Adventure Rider. We find most of them are successful in the business world. Many are owners of their own companies, and they are constantly studying their business’s performance and its place within their respective markets. As business owners, we’re in a constant state of evaluation. What we do, how we do it, and where we stand competitively are topics we’re continually thinking about, AND let's be honest - the topic of business rarely gets old. The chance to compare notes with peers is always welcomed, and if we share a common interest with our peers like “riding,” then the stage is set for what we’re calling the RawHyde Leadership Institute.
The ADV community contains a tremendous pool of knowledge, entrepreneurship, and business acumen, and we’re bringing it all together for a fun Biz Dev/motorcycle riding weekend!
Our first program is titled Pivoting in a COVID world! This 3-day conference will be hosted & moderated by David Nour, a well-known business coach and best-selling author! David will focus our discussions on taking advantage of the current business climates, finding new opportunities, and then pivoting to take advantage of potentials that we do not normally consider. AND the fun part will be that we'll talk business in the morning... and we'll take motorcycle rides each afternoon. Interested? Below you’ll find the agenda, and the two videos explain a bit more about the concept.
The RawHyde Leadership Institute schedule:
Friday January 29th before noon
12:30 – 1:30 – Lunch and “meet and greet” with your fellow participants.
1:30 – 3:00 - Introductions and goal setting, each participant will describe what they hope to take away from the session.
4:00 to 5:30 – Motorcycle checkout and nomenclature overview which will explain all the bells and whistles of the new BMW’s.
6:00 to 7:30 PM – Happy Hour & appetizers followed by an orientation led by David Nour.
7:30 – 9:00 PM – Dinner followed by a fireside chat with Bill Whitacre – the Chairman of the Simplot corporation and board member of the wildly popular Back Country Discovery Route program for ADV riders.
Saturday Jan 30th
7:00 AM – 12:00 – Working breakfast followed by a focused & interactive discussion on identifying the underutilized resources within all the participants businesses.
12:00 – 12:45 Lunch
1:00 PM to 5:30 PM Motorcycle riding…We’ll take fun and easy off-road ride in the mountains near RawHyde. 4 hours of low / intermediate level riding on ridgeline roads with amazing views.
6:00 – 7:00 PM appetizers and social hour with a cold beverage and time to reminisce on the days ride.
7:30 - Dinner
Sunday Jan 31st
7:00 AM – 12:00– Todays session will focus on how to pivot and profitably leverage the underutilized resources we identified in yesterday’s session.
12:00 – 12:45 Lunch
1:00 PM to 5:30 PM Motorcycle riding…Today’s ride will be a street ride on CA. highway 33. This incredibly twisty scenic byway is just far enough away from Los Angeles to not be overwhelmed by weekend warrior motorcyclists and is truly one of the great moto roads of California. Our route is 155 miles in total and should take us about 4.5 hours to complete.
6:00 – 7:00 PM Appetizers and social hour with a cold beverage and time to reminisce on the days ride.
7:30 – 9:00 Dinner and wrap up comments.
And the best part? This educational experience may be tax deductible. Contacts your tax advisor for more details. And tell him you had a lot more fun than a typical business golf outing!